Jr Marketing Communications Specialist (San Leandro)

Company: LendSure Mortgage
Location: San Leandro
Posted on: June 8, 2021

Job Description:

Marketing Communications Specialist

LendSure Mortgage Corp. is a fast-growing Wholesale Lender offering Non-QM loan solutions. LendSure helps mortgage originators grow their business by offering loan solutions to borrowers who do not fall into conforming guidelines. At LendSure Mortgage Corp., we have created an environment where high-energy professionals can learn, excel, grow, and feel great about their contributions to our success.

LendSure is committed to attracting and retaining top talent throughout the United States and offers a competitive salary, benefits, and opportunities to grow within the company.

Job Summary:

LendSure is looking for an Entry-level- JR Marketing Communications Specialist to work out of our San Diego headquarters. The Marketing Communications Specialist will work directly with the Marketing Manager to craft a wide variety of marketing communications, including blog posts, press releases, slide decks, industry articles, emails, and more.

Responsibilities:

• Write specific conversion-orientated content for blog posts and landing pages to maximize organic leads and revenue
• Create, edit, and deliver copy in a range of diverse verticals from blog posts to articles and press releases
• Build and maintain strong relationships with industry reporters, associations, and influencers to successfully generate positive news on a regular basis
• Perform background research on various topics and have an intricate understanding of our different products and audience segments
• Edit content produced by others to ensure appropriate style, clarity, messaging, and adherence to SEO and other contemporary standards
• Identify appropriate forms of content to push out to particular audiences (e.g., blogs, social media)
• Brainstorm creative ideas to develop into shareable content (i.e., infographics, videos, etc.)
• Revise and optimize content in alignment with SEO best practices
• Run high-volume outreach email campaigns to get content with link backs published by credible sources
• Other duties as assigned

While some B2B Financial Services industry experience is strongly preferred, you don't need to have a financial services background to be successful at this position. LendSure will provide you with relevant training. You will need to have the interest and desire to learn about the mortgage industry and be willing to work diligently toward becoming a knowledgeable contributor to the sales and marketing team.

Qualifications:

• Bachelor's degree in English, Journalism, Communications, Marketing or other related fields
• Exceptional oral and written communications skills, including proofreading and the ability to write in another person's "voice"
• Ability to prioritize multiple tasks, often under tight deadlines, and complete scheduled tasks on time
• Commitment to learning and growing in the mortgage services industry.
• At least 1+ years' experience (including internships) writing a wide range of copy for the web, including (but not limited to) blog posts, landing pages, marketing materials, and long-form editorial content.
• Strong research skills with detailed attention to the accuracy of facts and documentation of sources
• Strong attention to detail and accuracy
• Ability to work independently with minimal supervision as well as collaboratively with management and peers
• Proficient in PowerPoint, Excel, and Microsoft Word
• Some experience working with InDesign and Photoshop

Additional Qualifications a Plus:

• Knowledge of Google Analytics goals and conversion tracking
• Experience with keyword research, SEO best practices, and content marketing tools such as SEMRush and Google Analytics
• Proficiency with Google Ad, Facebook Ad, and LinkedIn Ad platforms
• Google Ad Certified is a plus

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